Our privacy and cookies policy

Our privacy and cookies policy gets updated from time to time; whenever we make a change, we’ll post this on our website and let you know if there is a material change.

Last updated: 17 June 2025

How to use this privacy and cookies policy

In this policy, we explain how we collect, use, share and protect your personal information when you use our products and services and our website.

Who we are

We are Vodafone Limited. VOXI is a sub-brand of Vodafone Limited.

In this privacy policy:

“we/us” means Vodafone Limited;
“third party” means someone who is not you or us; and
“Vodafone Group” means Vodafone Group Plc and any company or other organisation in which Vodafone Group Plc owns more than 15% of the share capital.

Our registered office is Vodafone House, The Connection Newbury, Berkshire RG14 2FN. We are registered in England under company number 1471587 and registered with the Information Commissioner’s Oﬀice (ICO), registration number Z1933885

In some circumstances, Vodafone Group Services Limited (VGSL) controls the processing of your personal information jointly with Vodafone Group The registered office of VGSL is Vodafone House, The Connection Newbury, Berkshire RG14 2FN. We’re registered in England under company number 03802001. Unless otherwise specified in a separate privacy statement, the way your personal information is processed will remain compatible with the wording of this privacy policy

How to contact us

Your opinion matters to us – if you have any questions about our privacy policy, you can email us or direct your question to the Data Protection Officer at: customerdataquery@care.vodafone.co.uk, or you can contact us. If you would like to mail us by post directly, send it marked the “Privacy Team” to Vodafone House, The Connection, Newbury, Berkshire, RG14 2FN. You can contact our Data Protection Officer at data.protection@vodafone.com.

Our principles

We are committed to respecting your privacy. We take privacy, security and complying with data protection and privacy laws seriously. You can find Vodafone’s core Privacy Commitments here. We aim to put these commitments at the heart of everything we do.

Personal information we collect about you

Directly from you

The information we collect about you and how we collect it can vary depending on the products and services that you use and subscribe to, how you have used the products and services, and how you have interacted with us even if you aren’t a customer, or what we have obtained from a third party with permission to share it with us.

The information we collect about you and how we collect it can vary depending on the products and services that you use and subscribe to, how you’ve used the products and services, and how you’ve interacted with VOXI even if you aren’t a customer, or what we’ve obtained from a third party with permission to share it with us.

We’ll collect your personal information when you, for example:

Buy or use any of our products and services
Use our network or other VOXI products and services
Register for a specific product or service
Subscribe to newsletters, alerts or other services from us
Contact us through various channels, or ask for information about a product or service
Take part in a competition, prize draw, event or survey
Visit or browse our website or other Vodafone Group websites
Have given permission to other companies to share information about you
Where your information is publicly available
Are the customer of a business that we acquire
If you’re a non-VOXI customer and contact a VOXI customer or the VOXI customer care team.

From third parties (Information collected not directly from you)

We also collect information from certain organisations, where appropriate and to the extent we have legal grounds to do so. These include fraud-prevention agencies, business directories, credit check reference/vetting agencies, billingcalculating agencies, connected network providers, and from other data providers. This includes demographic data, interest-based data, and internet browsing behaviour.

We may also collect information about you on CCTV when you visit our premises or on other security cameras as part of our security and crime prevention measures.

We use cookies (small text files stored in your browser) and other techniques such as web beacons (small, clear picture files used to follow your movements on our website). For more details on this and how to opt out of these, please see the 'Cookies' section of this policy.

The types of information we may have, where applicable:

Contact details Such as your name, address, phone and/or mobile number and email address.
Financial details Such as your credit or debit card information, information about your bank account and other banking information – for example, you’ll have to give us this information when you open an account with us ad pay for a VOXI plan. We’ll collect the data necessary to process a payment whenever you make a purchase.
Your traffic data Every time you use your mobile phone, a record is kept. This includes the number you called or sent an SMS or MMS to, the length, date and time of that call, SMS or MMS, the amount of data you are using and your approximate location at the time that the communication takes place (based on the location of the nearest cell that you sent that call or message from). The same is also recorded every time you receive an incoming call or message. This is data we see as part of providing you with connectivity; we don’t, however, keep a record of the content of your calls or messages.
Information about your device or connectivity Such as IP address, IMEI and MSISDN.
Your location data This can be precise where it uses Global Positioning System (GPS) data or by identifying nearby mobile phone masts and Wi-Fi hotspots and you enable location-based services or features. Or less precise where, for example, a location is derived from your IP address or data, such as a post code or name of a town or city.
Your contact with us Such as a note or recording of a call you make to one of our contact centres, a live chat, an email or letter sent, or other records of any contact with us.
Your account information Such as your date of birth, gender, dates of payment owed or received, plan subscriptions you use, account numbers or other information related to your account.
Credential information We’ll collect passwords, hints and similar security information used for authentication and access to accounts and services.
Your preferences For products, services and lifestyle activities, when you tell us what they are, or we assume what they are, based on how you use the products and services.
Cookies See the Cookie Policy for details on what we collect using cookies, web beacons and other technologies, including advertising data.
Your browsing history If you’ve given your permission, VOXI collects the categories of website you’ve browsed on your mobile, device or PC, for example Sports, Music or News. However, we don’t have a history of the sites you browse, as this is limited for a short period of time to enable the connection to be made. We use these interests to send you personalised marketing or show you personalised advertising. You can opt out of advertising through Cookies or, in the case of marketing, your Privacy Settings. See Opting out of marketing in the Your rights section of this policy.
Special Category data In some cases (where permitted by law), special categories of personal data or personal data relating to criminal convictions and offences. Special categories of personal data include information revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, data concerning health or data concerning a person's sex life or sexual orientation. For example, we may collect your health data when assessing your situation to facilitate debt recovery activities, provide additional support or when providing our communications in accessible formats.
Certain organisations We also collect information from certain organisations, where appropriate and to the extent we have legal grounds to do so. These include fraud-prevention agencies, business directories, credit check reference/vetting agencies, billing calculating agencies and connected network providers.
CCTV We may also collect information about you on CCTV when you visit our premises or on other security cameras as part of our security and crime prevention measures.

We’ll also get information about how you use our products and services, such as:

Information about how you use our products and services Such as the level of service that you receive – for example, network or service faults and other events that may affect our network services or other services.
Details of your use of the specific services or products For example, every time you use your mobile phone, a record is kept. This includes the number you called or sent a text or picture message to, the length, date and time of that call, text or picture message and your approximate location at the time that the communication takes place (based on the location of the nearest cell that you sent that call or message from). The same is also recorded every time you receive an incoming call or message.

How we use your personal information and our lawful basis to do so

We will use your personal information for a number of purposes ranging from enabling us to provide you with the products or services you’ve requested to ensuring we’re keeping these secure from fraud.

We may use Artificial Intelligence (AI) to help us provide you with a requested product or service (for example, the VOXI chatbot). If we use AI, we’ll do so responsibly, and where necessary, we’ll disclose that the content is generated by AI.

Whenever we use your personal information, we do so based on a specific lawful bases under data protection law listed below:

We will process your personal data based on:

The performance of your contract or to enter into the contract and to take action on your requests. For example, so you can make calls and texts, and browse the internet on your phone, we process things like the numbers you dial, how much data you’re using and when you’re doing it so we can provide connectivity. This also enables us to generate your bill, based on your usage. We also need to conduct credit checks when you apply for a product or service, to verify your suitability for entry into such contracts.
Our legitimate business interests, for example, fraud prevention, maintaining the security of our network and services, direct marketing, and improvement of our services. Whenever we rely on this lawful basis to process your data, we assess our business interests to make sure they do not override your rights. Additionally, in some cases you have the right to object to this processing. For more information, visit the Your Rights section of this policy.
Compliance with a mandatory legal obligation, including for example accounting and tax requirements, which are subject to strict internal policies (such as retention periods), procedures, and your right to restrict usage of your data, which control the scope of legal assistance to be provided; or
Consent you provide where we do not rely on another legal basis. Consent may be withdrawn at any time. When you give your consent, you will be given details on how to change your mind or visit the Your Rights section of this policy for more information.

We will use your personal information for the following purposes:

How is your information used?	What data is used?	Lawful basis
To process your order and provide you with your products and services To process the products and services you’ve bought from us, and keep you updated with the progress of your order. To provide the relevant products or services to you. This includes other services not included in your agreement with us, (e.g. PayPal), services that use information about where you are, and to contact with you messages about changes to the products or services. Where you’ve purchased VOXI products and services using a third party or partner organisation, we often need to exchange information with them as part of managing that relationship and your account – for example, to be able to identify your order and be able to pay them.	Contact details Account information Financial details	Performance of your contract
Billing and Customer Care To bill you for using our products and services, or to take the appropriate amount of credit from you; Contact you if the billing information you provided us with is about to expire or we’re not able to take payment. To respond to any questions or concerns you may have about our network, products or services.	Account information Financial details Your contact with us	Performance of your contract
Service messages We will contact you with customer service messages to keep you updated with current information about products and services you’ve purchased. For example, changes to our terms and conditions, price plan and data use, upgrade you might be entitled to, roaming or service interruptions.	Contact details Account information	Performance of your contract

To improve our service

We collect information such as on your use of our products and services on an aggregated or anonymous basis in order to help us manage and improve the services we offer to everyone.

How is your information used?	What data is used?	Lawful basis
Improving and innovating our products and services, including roaming services. We anonymise, de-identify or aggregate information in order to improve the service we offer to everyone. None of these analytics are linked back to you in any way. For roaming services, VOXI creates aggregated and statistical management reports from this information that do not identify you individually. This is to: improve your roaming experiences ensure that we’re meeting our commitments around fair use detect and resolve fraudulent use of our networks (and our partner roaming networks) solve technical issues if you are experiencing understand how we are performing in providing roaming services understand whether roaming services and related products are working as intended, VOXI may also take this personal data and anonymise it so that more in-depth analysis of our roaming services can be undertaken. This helps Vodafone to develop its roaming services for customers without identifying users in an individual way.	Anonymised/ aggregated: Financial details Traffic data Location data Account data	Legitimate Interest
Improving and innovating our products and services through third parties We collect and combine information to monitor your use of products and services, and that of our other customers, as well as to help us to improve the quality of our products and services. We provide this information to third parties (for example, to content providers and advertisers) but any such third party reporting shall not include information which may identify an individual customer.	Anonymised/ aggregated: Account information	Legitimate Interest
Manage our networks and understand network usage To protect our networks and manage the volumes of calls, texts and other uses of our networks. For example, we identify peak periods of use so we can try and ensure the networks can handle the volume at those times. To understand how you use our networks, products and services. That way we can seek to review, develop and improve these, develop more interesting and relevant products and services, as well as personalising our products and services.	Traffic data Location data	Legitimate interest

Marketing and tailoring our service to you

We process your personal information for marketing and advertising purposes, such as to let you know about new products or services and send you special offers, as well as to help us tailor our service to you. You can control your Marketing permissions and the data we use to tailor these communications at any time by visiting your Privacy Settings.

How is your information used?	What data is used?	Lawful basis
Marketing We process this data for the purpose of sending you marketing communications. We will keep you informed generally about new and existing products and services, invite you to participate in market research or let you know about oﬀers, promotions, prize draws or competitions. We can further tailor these messages using your calling and messaging activities, location information and browsing information, if you have authorised that we process this information for this purpose. If you have given your permission, we will also contact you to let you know about products and services of other Vodafone Group companies and those of other companies which we think may interest you depending on your marketing preferences. If you participate in a survey, we will use the answers you give to improve our products and services. Depending on your marketing preferences, we’ll contact you by post, online, phone or push notifications through our apps. You can control your Marketing permissions and the data we use to tailor these communications at any time. See “opting out of Marketing” under Your Rights.	Contact details Your preferences Browsing history Account information Location data	Consent
Online personalised advertising To deliver advertising that is relevant to you, you’ll also see targeted advertising online based on the use of cookies. This is known as interest-based advertising. It can be on websites belonging to the Vodafone Group, those of other organisations as well as other online media channels such as social media sites. We may also combine data collected via the cookies with other data we have collected. If you don't want any information processed through the use of cookies, check our Cookies policy. It explains how to control and opt out of cookies. Remember that providing consent for interest-based advertising won’t stop adverts from being displayed – but they won’t be tailored to your interests. You will also see advertising in the social media, for example in your Facebook, Twitter, Instagram or TikTok feed. If you don’t want to receive those, go to the relevant platform’s ad settings.	Cookie data Browsing history Account information	Consent
Personalisation Personalise our products/services to suit you. Provide you with personalised marketing. To understand how you use our networks, products and services. That way we can seek to review, develop and improve these, develop more interesting and relevant products and services, as well as personalising our products and services.	Traffic data Location data Account data	Consent
Research and analytics We use a variety of analytics methods including what is commonly referred to as “Big data analytics”. Big data analytics are mathematically driven analysis techniques on large and varied data sets (that is why it is “big” data). At VOXI, we take governance of big data analytics seriously. Our data scientists are required to sign up to a Code of Ethics. We have a strict use case process that requires that privacy and data protection law checks are carried out before any use case commences. We also have strict rules ensuring that personal information is anonymised or de-identified at the appropriate stage in the process. For example, we use our analytics to: Market research and to carry out research and statistical analysis including to monitor how customers use our networks, products and services on an anonymous or aggregated basis; Frame our marketing campaigns and determine how we might personalise those; Provide reports to third parties (these don’t contain information which identify you as an individual). For example, as part of Vodafone Analytics.	Account information	Legitimate interest

Profiling, Fraud Management and Security

Profiling consists of the use of personal data in an automated form in order to evaluate certain personal aspects relating to an individual. We will process your personal information in this way for credit, fraud and security purposes.

How is your information used?

What data is used?

Lawful basis

Credit checks and ID

We will carry out a credit check when you apply for a contract for any products or services with us. For more details, check our credit checks page.

We will also use your personal information for identity verification purposes, for access to your account and for general account management. We sometimes supplement the information we collect about you with information from other sources (i.e the electoral roll) to assess the accuracy of the information that we hold.

Financial details

Account information

Credential information

Performance of your contract

Fraud Prevention, Security and Debt Collection

We will process your traffic data to protect against and detect fraud, to protect and detect misuse or damage to our networks, to recover debts or trace those who owe us money resulting from the use of our services.

Fraud management and law enforcement

We may be obligated to release information if it’s reasonable for the purpose of protecting us against fraud, defending our rights or property, or to protect our legitimate interests or the interests of our customers.

Traffic data

Account information

Financial details

Legitimate interest

Network Security

We will process your traffic data in order to protect and detect misuse or damage to our networks or to detect and resolve fraudulent use of our networks (and our partner roaming networks) and to solve technical issues you are experiencing.

Anonymous and aggregated contact details or credential related information

Traffic data

Legitimate interest

Physical Security

We may use CCTV footage to safeguard our stores and sites.

Images

Video footage

Legitimate interest

For more details on these, check our fraud page.

Your rights

Below we set out details on how you can exercise your rights. If you have a question or cannot find the answer, please contact our Customer Services team or email us at customerdataquery@care.vodafone.co.ukPlease note: the privacy query form is not for Subject Access Requests (SARs). To raise a Subject Access Request, please fill in the Subject Access Request formRight to correct personal dataYou have the right to have information held about you corrected if it is not accurate. If what we hold on you needs updating, or you think it may be inaccurate, you can log in to your VOXI account to update it or contact our Customer Services team.Right to access personal dataYou have the right to make a request for a copy of the personal data that we hold about you. To make this request as an individual or an authorised third party, visit our Subject Access Request page which gives details on how to do this. Alternatively, you can contact the Customer Services team. We will take reasonable steps to confirm your identity before issuing any copy of your personal information.Right to data portabilityYou have the right to be able to take with your data you provided to us in certain circumstances. If you wish to make such a request, email us at customerdataquery@care.vodafone.co.ukRight to object to processing of personal datawhere we rely on our legitimate interests:You have the right, in certain circumstances, to object to us processing your personal information. Please contact our Customer Services team or email us at customerdataquery@care.vodafone.co.uk for more information or to exercise this right. If this relates to an automated decision performed on you (this means with no human involvement), please let us know and we will review your request.Right to restrict use of your dataIf you feel data we hold on you is inaccurate or believe we shouldn’t process your data, contact our Customer Services team to discuss your rights. In certain circumstances you have the right to ask us to restrict processing.Right to erasureWe strive to only process and retain your data for as long as we need to. In certain circumstances you have the right to request that we erase personal data of yours that we hold. If you feel thatwe are retaining your data longer than we need, it is worth first checking that your account with VOXI has been terminated which you can check in the ‘Plan’ section when signed into your VOXI account, or contacting the Customer Services team. If your account with VOXI has been terminated, we may still have lawful grounds to process your personal data. For more information on retention periods see the How Long We Keep Your Personal Information for section of this policy.To opt out of Marketing messages:If you no longer want to receive marketing messages from us you can elect to opt out of all marketing communications or only selected methods (e.g. email, SMS MMS, phone or post). If you’ve previously opted in to receive personalised content based on how and where you use our network, you can also opt out at any time.There are various ways to opt out. The easiest way to opt out is by using our marketing preferences page, found in your VOXI account. This page will also provide you with the ability to opt out or into receiving personalized marketing. You can also:Contact our customer services team – see the contact us page;Click the link at the end of a marketing email, SMS or MMS to unsubscribe;Tell the adviser if you receive a marketing call;Email customerdataquery@care.vodafone.co.uk for guidance.If you’re opted out of marketing, you may still receive service-related messages (unless we have indicated otherwise).Please note: You may continue to receive marketing communications for a short period after changing your preferences while we update our records.If you do not wish to receive personalised marketing, or subsequently change your mind, email customerdataquery@care.vodafone.co.uk.If you have previously opted in to receive marketing that is even more relevant and tailored based on how and where you use our network, you can opt out at any time by texting “Stop Traﬀic” and/or “Stop Location” to 9774 on your VOXI mobile or, by contacting us. To opt-in you can text “Start Traﬀic” and/or “Start Location” to 9774 on your VOXI mobile or contact us. Alternatively, email customerdataquery@care.vodafone.co.ukTo opt out of receiving marketing communications from other Vodafone Group companies, just contact them directly.In some cases, you may receive marketing from VOXI, even if you’re not a customer or never had contact with VOXI. This is a result of third-party marketing lists which Vodafone/VOXI may acquire from time to time, stating that you have given permission to receive such marketing. If you’ve registered with us to opt-out of such marketing from VOXI, you shouldn’t receive such communications. If you do, we ask that you let us know immediately by emailing customerdataquery@care.vodafone.co.uk. This will only stop marketing from us.

To manage Cookies and understand more about what they are:Want to disable a cookie, or understand more about what these are? Check the Cookies section of this policy for full details on how to do this.To opt out of Vodafone Analytics, or to understand about what it means for you:While it can’t identify or contact you, it’s your choice whether you’re included. Please see the Analytics page.How to lodge a complaintIf you want to contact us about any of your rights or complain about how we use your information, contact our Customer Services team www.voxi.co.uk/contact-us or email us at customerdataquery@care.vodafone.co.uk and a member of our dedicated team will respond to you. We’ll do our best to help but if you’re still unhappy, you can contact the Information Commissioner’s Oﬀice. Their website www.ico.org.uk has details on how to contact www.ico.org.uk/global/contact-us/ them.How to contact usIf you have any questions about our privacy policy or your privacy settings, please submit your query and a member of our dedicated team will respond to you.Manage your marketing preferencesGo to your VOXI account settings to manage your marketing preferences. If you’re unable to access your account, you can chat with us instead by visiting. www.voxi.co.uk/contact-usPlease see our cookies policy below.

Our cookies policy

This section is about what cookies are, how we use them and how you can manage them.What are cookies?Cookies are small text files that are stored on your device when you visit a website. The cookies mean that the website will remember you and how you’ve used the site every time you come back.If you want to know more about cookies, head to www.aboutcookies.org or www.allaboutcookies.orgHow we use cookiesWe use cookies to do a number of things. For example, remember your preferences, recording what you have put in your shopping basket, counting the number of people looking at a website. We keep track of what you’ve bought from us, what you’ve done on the site and to make online advertising more relevant to you.Cookies themselves don’t hold personal information. They only have a unique alphanumeric identifier that sits on your browser. And in many cases, we won’t be able to link the information we collect by using a cookie back to you. They can, however, enable us to link that information back to you and your personal information, for example, when you log-in or choose to register for a service.We’ve put our cookies into the following categories, to make it easier for you to understand why we need them:Strictly necessary – these are used to help make our website work eﬀicientlyPerformance – these are used to analyse the way our website works and how we can improve itFunctionality – these help to enhance your experience by doing things like remembering products you’ve added to your basketTargeting/advertising – these are used to share some information with third parties who we advertise with, so we know how you’ve reached our website. We can also use cookies to identify the parts of the website that you are interested in. We then use this information to show you adverts and pages we think may also be of interest to you, to tailor how we communicate with you, or to tailor the contents of the communications we send to you. If you prefer, you can opt out of these. Tailoring of content means it includes information reflecting the interest you’ve shown in the content of our web pages, or oﬀers or promotions that we think may interest you, and to improve how we respond to your needs.Sometimes other Vodafone Group companies will add a cookie to show you adverts and pages which may be of interest to you. Details on these, and how to opt out if you prefer, can be found in the ‘Third-party cookies’ section.In addition to the cookies we use on our websites, we also use cookies and similar technologies in some emails and push notifications. These help us to understand whether you have opened the email and how you have interacted with it. If you have enabled images, cookies may be set on your computer or mobile device. Cookies will also be set if you click on any link within the email.We sometimes use persistent cookies as well as “session-based” cookies. A ‘session-based’ cookie is allocated only for the duration of your visit to our website and automatically expires when you close down your browser. A ‘persistent’ cookie will remain for a period of time set for that cookie.Cookies and youTo make a purchase online or sign up to VOXI, you must have cookies enabled on your internet browser. Some of the more popular browsers are:Internet ExplorerFirefoxSafariGoogle ChromeIf you choose not to enable cookies, you’ll still be able to browse our website, but it will restrict some of the functionality of our website or what you can do.

First Party Cookies

First party cookies originate from the same domain as the website you’re currently visiting (in this case, voxi.co.uk).

Cookies list: First Party Cookies
Cookie	Description
at_check check mbox mboxEdgeCluster	Used for A/B testing and for critical content changes, e.g. displaying critical content change messages to our customers or urgently changing page content.
AMCV_BB2A12535131457 C0A490D45% 40AdobeOrg AMCVS_BB2A12535131457 C0A490D45% 40AdobeOrg s_ecid	Adobe Marketing Cloud provides the Visitor ID service, using JavaScript to store a unique visitor ID in an AMCV_###@AdobeOrg cookie on the domain of the current website, where ### represents a random string of characters. In the case of opting out of performance cookies, no data is sent to Adobe Analytics.
BIGipServer~voxi~prod1~voxi_prod1_pool	Associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server.
TSxxxxxxxxxx TS01xxxxxxxxxx	These help to keep our services secure, The BIG-IP ASM system validates real browser actions by using a series of JavaScript challenges and sets the Proactive Bot Defense cookie to enforce the Layer 7 (L7) denial-of- service (DoS) policy

Cookies list: First Party Cookies
Cookies	Description
OptanonAlertBoxClosed OptanonConsent	These cookies are used by our OneTrust Consent manager to determine if a cookie banner should provided based on whether user the visitor has provide consent and when?
CONSENTMGR	This cookie is used to remember your cookie consent preferences.
utag_main	These cookies are used by Tealium tag management system to implement scripts and pixels on our website.
Session	This cookie is used to store session credentials into the cookie after authenticating with the platform
_vapi	Cookie that contains a session identifier used to authenticate the use and deliver different APIs
demdex dextp dpm ev_sync_dd everest_g_v2	These cookies helps to perform basic functions such as visitor identification, ID synchronization, segmentation, modeling, reporting, etc. Used as part of Adobe Visitor API Service.
cobrowse_10006330 inqPc inqSession_10006330 inqState_10006330 inqVital_10006330 SameSite SERVERID	Used to enable Voxi Webchat functionality necessary to load the platform and support chat functions. For more information see https:// www.nuance.com/about-us/company- policies/cookies.html
bc.visitor_token REFERER	Used to support Voxi contact channels. Its necessary in order to see our FAQ’S and contact support via webchat

Cookies list: First Party Cookies
Cookies	Description
s_cc s_pers s_plt s_pvs s_sess s_sq s_xxxx	We use Adobe’s analytics and on-site personalisation services to measure the use and performance of our website. This may include information such as how you reached one of our web pages, your IP address, and how you interact with our content. For more information please see https://www.adobe.com/gr_en/ privacy/cookies.html
PlatformAccessToken	This cookie is used to ensure platform access after the user has authenticated with the Digital Authentication Layer
aam_uuid	This cookie is associated with the Adobe Audience Manager ID - Data Management Platform (DMP). It is used to assign a unique ID when a user visits a website.
ADRUM	This cookie tracks errors provides us with insight to improve customer experience.
_dd_s dd_cookie_test_	These cookies are related to DataDog and is used to test the browser to verify cookie support.
_gclxxxx	This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier.
smapi_install_id smapi_session_id smapi_subject_id	Cookie set by the SMAPI web performance monitoring tool.

Cookies list: First Party Cookies
Cookies	Description
"kampyleUserSessionsCount kampyle_userid kampyleUserSession kampyleSessionPageCounter mdLogger cd_user_id mdigital_alternative_uuid	Customer survey tool. For more information please see https://www.medallia.com/privacy- policy/
_gd############# _gd	Google Analytics session cookie used to identify user sessions.
_schn _schn1 _schn2	Cookie associated with Snapchat. It tracks individual sessions on the website, allowing the website to compile statistical data from multiple visits. This data can also be used to create leads for marketing purposes.
_scid _scid_r	Cookie associated with Snapchat. Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates realtime bidding for advertisers.
_clck	Persists the Clarity User ID and preferences, unique to that site is attributed to the same user ID.
_clsk	Connects multiple page views by a user into a single Clarity session recording.

Cookies list: First Party Cookies
Cookies	Description
_uetvid _uetsid	This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site.
_fbp	For more information please see https://www.facebook.com/policies/ cookies/
connect.sid	This cookie is used for authentication and for secure log-in. It registers the log-in information.
buyapowa_voucher_code	Used to track referrals
basketId checkoutId journeyId	These cookies are used in journeys related to customer purchases, without them customer critical journeys won't function properly
_aw_sn_***	Used to track when a customer needs to receive a service (cashback or voucher discount) from going through an aﬀiliate. Stores a reference to a individual click that attribute a sale.
_aw_j_***	Stores a references to an individual user journey to attribute events between publisher and advertiser website.
_aw_m_***	Stores a references to an individual click to attribute a sale between publisher and advertiser website.
C uid CM CM14	Adform cookie used to target ads to users, to evaluate how well the ads work, and to see users’ opt-out choices. Sets an unique identifier for the user. https:// site.adform.com/privacy-center/ad- form-cookies/

Third Party Cookies

Third party cookies originate from a domain that’s diﬀerent to the website being visited. For example, when you visit our website, we may link to another company’s website – like our Facebook or Twitter account, or a video from our YouTube page.We don’t control how they use their cookies, so we suggest you check their website to see how they’re using them and how you can manage them.Aﬀiliates of the Vodafone Group with a diﬀerent domain name may also place cookies on our website, to show you adverts or pages of other Vodafone Group companies that may be of interest to you.

Cookies list: Third Party Cookies
Cookies	Description
demdex dextp dpm ev_sync_dd everest_g_v2 everest_session_v2	These cookies helps to perform basic functions such as visitor identification, ID synchronization, segmentation, modeling, reporting, etc. Used as part of Adobe Visitor API Service.
cobrowse_10006330 inqPc inqSession_10006330 inqState_10006330 inqVital_10006330 tcSrv_10006330 SameSite SERVERID	Used to enable Voxi Webchat functionality necessary to load the platform and support chat functions. For more information see https://www.nuance. com/about-us/company-policies/cookies.html
ts ts_c x-cdn	PayPal payment-function on the website. These cookies are necessary for making a safe transaction through PayPal.
bc.visitor_token REFERER SameSite ServerID 3CE16DE4 54C9EE9A	Used to support Vodafone contact channels. Its necessary in order to see our FAQ’S and contact support via webchat
targetRedirectRspTkn	Captures Adobe Target experience data which is sent to Adobe Analytics.

Cookies list: Third Party Cookies
Cookies	Description
ADRUM ADRUM_BT1 ADRUM_BTa	This cookie tracks errors provides us with insight to improve customer experience.
smapi_install_id smapi_session_id smapi_subject_id	Cookie set by the SMAPI web performance monitoring tool.
_dd_s	This DataDog cookie is used to to identify unique users session data for site reporting.
kampyleUserSessionsCount kampyle_userid kampyleUserSession kampyleSessionPageCounter kampyleInvitePresented kampyleUserPercentile md_isSurveySubmittedInSession mdLogger mdigital_alternative_uuid	"Customer survey tool. For more information please see https://www. medallia.com/privacy-policy/"
u	Aggregate Knowledge (Neustar) cookie used by its data management platform to enable real time targeting and consumer profiling functionality.
cfduid	Cookie associated with sites using CloudFlare, used to speed up page load times. According to CloudFlare it is used to override any security restrictions based on the IP address the visitor is coming from. It does not contain any user identification information.
sc_at	This cookie is used to deliver advertisement, to provide relevant content to consumers and track advertisement campaigns.

Cookies list: Third Party Cookies
Cookies	Description
_schn	Cookie associated with Snapchat. It tracks individual sessions on the website, allowing the website to compile statistical data from multiple visits. This data can also be used to create leads for marketing purposes.
X-AB	Used to allow embedded content from Snapchat
A1 A3 GUC B A1S APID	Cookie used by Yahoo for advertising.
C uid	Adform cookie used to target ads to users, to evaluate how well the ads work, and to see users’ opt-out choices. Sets an unique identifier for the user. https://site.adform.com/privacy- center/adform-cookies/
guest_id_marketing guest_id guest_id_ads muc_ads personalization_id"	Cookie used by Twitter for tracking and targeting.
sync-his tidal_ttid	"For more information on how Videology use your Personal Data, please see: https:// videologygroup.com/en/privacy-policy For more information about opting out of Interest-Based Ads you can, please see https:// videologygroup.com/en/learn-about-interest- based-ads-opt-out"
MUID	Cookie used by Microsoft Advertising's click measurement processes.

Cookies list: Third Party Cookies
Cookies	Description
ANONCHK	Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0.
SM	Used in synchronizing the MUID across Microsoft domains.
CLID	Identifies the first-time Clarity saw this user on any site using Clarity.
SRM_B	This cookie is installed by Microsoft Bing. This domain is owned by Microsoft - it is the site for the search engine Bing.
d mc	This cookie is usually provided by Quantserve to track anonymous information about how website visitors use the site.
TestIfCookie TestIfCookieP pbw	This cookie is used to make advertising messages more relevant to website visitor.
ab	This cookie is generally provided by agkn.com and is used for advertising purposes.
uuid2	AppNexus Inc. cookie used by on-line advertising technology and services.
u	Aggregate Knowledge (Neustar) cookie used by its data management platform to enable real time targeting and consumer profiling functionality.
ad-id	This cookie is generally provided by amazon- adsystem.com for advertising purposes.
IDE test_cookie id	This cookie is set by DoubleClick (which is owned by Google) to build a profile of the website visitor's interests and show relevant ads on other sites.

Cookies list: Third Party Cookies
Cookies	Description
mdata	Cookie set by the Media Innovation Group for on-line advertising.
ad-privacy	Amazon cookie used as part of its affiliate marketing programme.
jvxsync	This cookie is set by the audience manager of the website to determine the time and frequencies of visitor data synchronization
wfivefivec matchdmx	Cookie used by Dataxu for on-line advertising.
ov	Cookie set by the Media Innovation Group for on-line advertising.
Check	Used for A/B testing and for critical content changes, e.g. displaying critical content change messages to our customers or urgently changing page content.

Controlling your cookiesYou can control cookies in your browser to enable or disable them. If you wish to restrict or block the cookies which are set by any website – including a Vodafone website – you should do this through the web browser settings for each web browser you use, on each device you use to access the internet.Information on controlling and deleting cookies, including on a wide variety of browsers, is also available at wwww.allaboutcookies.org/ Under the heading “Cookies and you” we’ve provided a few links also for some of the more popular browsers but check your particular browser and device, for correct and up-to-date information.Some services, for example your VOXI online account, may not function or have more limited functionality if your web browser does not accept cookies. However, you can allow cookies from specific websites by making them “trusted websites” in your web browser.The Internet Advertising Bureau website www.youronlinechoices.com/uk/ allows you to install opt-out cookies across diﬀerent advertising networks.

If you do not wish to accept cookies from one of our emails, you can close the email before downloading any images or clicking on any links. You can also set your browser to restrict cookies or to reject them entirely. These settings will apply to all cookies whether included on websites or in emails. Sometimes, depending on your email or browser settings, cookies in an email may be automatically accepted (e.g. when you’ve added an email address to your address book or safe senders list). For more information, refer to your email browser or device instructions.

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